Welcome to you, and thank you for visiting!
I have experience in various fields, such as news, media, and fintech, as well as company-wide UX/UI, visual leading, and people management.

As a product design lead, I understand the user's needs and provide them with the right time and place to deliver a design that enhances usability. To achieve the goals, I collaborate closely with product partners to understand customers, identify their pain points, and develop strategies to address them. I also conduct research in order to strategically design and understand users. Relying on these considerations, I collaborate closely with developers to deliver optimal service, thereby facilitating the refinement of my designs and ensuring seamless user experience.

As a creative director, I am a creative problem solver with a strong sensibility for typography and high-end creative design skills. I have experience in Web, Mobile (iOS/Android), Wearable (Apple Watch), TV (Apple TV), Publications, Branding / Corporate Identity, and Advertisement Design. 

Highlights based on my experience
- UX/UI strategy establishment and scenarios planning
- Experience in UX/UI, visual implementation directing and product build/release
- Operation roadmap establishment and operation plan proposal after product launch;
- UI/Visual identity and design language establishment, content creation guide establishment
- Usability testing, the planning and execution of user research
- Data-based insights derivation and the application plan proposal
- Marketing strategy establishment and execution
- Branding/Visual strategy and direction establishment
- Experience in off-line design performance and directing such as Branding, Editorial, Advertising etc.
- Organizational goal setting, performance management, and human resource development
- Career vision suggestion, career track management, and mentoring


For any inquiries, please contact via email or phone
- amy.dongeun@gmail.com
- US +1.347.224.8819 / Korea +82.10.3599.6909